The 15 Best AI SEO Tools That Actually Work In 2025

SEO PowerSuite is perfect for agencies and professionals who hate hitting data limits and usage caps. If you’re tired of cloud tools that charge more as you scale or restrict the number of keywords you can track, this desktop workhorse delivers exceptional value. Ahrefs offers five subscription tiers starting at $29/month for the Starter plan. Agencies will likely need the Advanced for $449/month (50 projects, 1 included user) or Enterprise for $1,499/month (personalized limits, from 3 users) plans. This pricing tier includes unlimited reporting, projects, API access, and 5 manager seats (additional users cost $20/month per seat). Seobility is a personal favorite when I need to check more than just a single page.

First on our list of SEO management tools is the WebFX SEO Checker. Whenever you’re starting with SEO, you should always do an SEO audit of your website. The SEO software market is expect to reach $84 billion by the end of 2025. This industry is continually growing, which means there’s more SEO tools than ever to help you manage your search strategy. At Backlinko, we use project management, reporting, and collaboration tools. They help us keep everything running smoothly, even if they’re not your typical SEO-specific tools.

RankIQ

They streamline collaboration between SEO professionals, content writers, and developers by providing centralized insights. It only shows data for your own site, so it’s not helpful for competitor research or keyword discovery beyond what you’re already ranking for. It also lacks backlink data and in-depth content optimization features. Historical data is limited to the past 16 months, and the interface can be a bit confusing for users who aren’t familiar with SEO terms. Local, mobile, social and global SEO tools are also available. We provide simple, professional-quality SEO analysis and critical SEO monitoring for websites.

• Jasper AI has quickly made a name for itself as a marketing-focused content creation powerhouse.
• The most popular one is a Missing Keywords feature, which identifies the keywords that your competitors are ranking for in the top-10 search results, and you aren’t.
• There’s a generous free plan that allows you to track your users’ behaviors and gain insights from heatmaps, session recordings, visitor polls and form analytics.
• Copywritely is ideal for content managers and SEO specialists who need to systematically improve existing content rather than create new material from scratch.
• In addition to the tools mentioned above, there are several other noteworthy options that can enhance your SEO strategy.
• If you’re on a budget, most of these tools have free features or trials you can play around with.

How to Choose the Right AI SEO Tools For Your Business

They include our own collection of free SEO tools, as well as a few select third-party tools that we trust. While limited compared to a paid Ahrefs account, they’re still SEO Anomaly immensely valuable for anyone who’s just starting out in SEO. Managing SEO at scale requires more than just research and optimization tools. With the paid plans, you can also predict long-term trend trajectories.

SEMrush is a premier online visibility management SaaS platform, offering indispensable tools for ecommerce competitor analysis. Widely recognized in the industry, SEMrush empowers businesses to optimize their online visibility and gain a competitive edge in the ecommerce landscape. Older domains may get a slight edge in search engine rankings.

As you continue to make changes, you can observe your website’s search performance and get in-depth reports on the impact of your SEO initiatives. This can save tons of time for teams looking to make meaningful changes without mastering all the intricacies of SEO. Many of the tools in this guide have some type of built-in AI functionality for SEO. But we found a few that stand out for their use of AI’s ability to process huge amounts of data and generate SEO insights. It’s plenty enough to create a good checklist of SEO improvements. Similarweb gives you a sneak peek at the performance and ranking of any public website on the internet.